We work with like-minded people to support each other.
From speciality tea supply to tailored experiences for teams, brands, hospitalities, we work in collaboration to create thoughtful ways with artisanal tea and incense.
Wholesale
For shops, hospitality businesses and brands that share our care for top quality and authenticity.
Bring YUMM CHA signature artisan teas and incense to your customers. Start with as few as 10 bags per tea. Send us your business information and the products you are interested in.
Apply for tea & incense wholesale
Sourcing
For tea bars, hotels, restaurants and cafés developing your unique tea offering.
With over 20 years of HORECA experience, we offer premium tea sourcing and in-house expertise to help you gain a competitive edge. We train your staff to share tea stories with customers, including how to handle loose-leaf teas and quality tea powders.
Discuss your brief and try samples
Workshops, Wedding and Events
For event organisers, dining and spaces.
We offer speciality tea tasting and catering for corporate events, weddings, and dining requirements, sharing the traditions and stories behind them. Tell us about your occasion and guests.
Collaborations
For brands, artists and studios with a shared vision.
Explore a collaboration with YUMM CHA built around sensory experiences, cultural traditions and Asian aesthetics. Tell us about what experience you would like to create together.
Share a collaboration idea
Wholesale
For shops, hospitality businesses and brands that share our care for top quality and authenticity.
Bring YUMM CHA signature artisan teas and incense to your customers. Start with as few as 10 bags per tea. Send us your business information and the products you are interested in.
Apply for tea & incense wholesale
Sourcing
For tea bars, hotels, restaurants and cafés developing your unique tea offering.
With over 20 years of HORECA experience, we offer premium tea sourcing and in-house expertise to help you gain a competitive edge. We train your staff to share tea stories with customers, including how to handle loose-leaf teas and quality tea powders.
Discuss your brief and try samples
Workshops, Wedding and Events
For event organisers, dining and spaces.
We offer speciality tea tasting and catering for corporate events, weddings, and dining requirements, sharing the traditions and stories behind them. Tell us about your occasion and guests.
Collaborations
For brands, artists and studios with a shared vision.
Explore a collaboration with YUMM CHA built around sensory experiences, cultural traditions and Asian aesthetics. Tell us about what experience you would like to create together.
Share a collaboration idea
Closer to the source.
For tea lovers, sommeliers and businesses. A full-spectrum industry study of Taiwan’s tea ecosystem, connecting participants with growers, makers, innovators, and brand leaders who are shaping the future of your tealife and business.
The people behind your partnership
Lionel Lee
Tea & Incense Practitioner
Trained as a Taiwan speciality tea taster at TBRS. Based between Amsterdam and Taipei, with a background in health tech start-ups.
Macey Tsang
Tea & Incense Practitioner
Trained as a Taiwan speciality tea taster at TBRS. Based between Amsterdam and Guangdong, with a background in consumer health and branding.
Li Zeng
Tea Supervisor
China National Certified Senior Tea Evaluator at Hangzhou Tea Research Institute since 2012. Part of the YUMM CHA team in China and the Netherlands.
Yin Zhou Chen
Incense Supervisor
Third-generation successor of a century-old Taiwanese incense house. Brings over 20 years of experience in incense making and education in Taiwan and Japan.
Jun Hao Huang
Tea Culture Advisor
Brings over 30 years of experience running an art and culture teahouse in Taipei, alongside specialist knowledge of antique Yixing clay teapots.
Shu Tanaka
Japanese Teaware Partner
Brings experience in Japanese pottery and exports, with connections to award-winning artists in Japan. Based in the Netherlands since March 2024.
