Our Story
YUMM CHA (蘊 茶) is drawing inspiration from the Eastern Refined Arts of Living — the Way of Tea (Chado) and the Way of Incense (Kodo).
Behind the project, we are a team of certified professionals specializing in Taiwanese and Chinese teas and natural incense. We work closely with esteemed farmers, tea producers, as well as a century-old national incense house in Taipei, Taiwan. With the joint efforts, we offer a unique collection of superior teas and incense for enthusiasts and connoisseurs.
You are much invited to experience the harmony of scents, sensory & soul through our carefully crafted teas and incense.
Responsibly Sourced, Masterfully Crafted
Through our collaborations with top artisans in the categories and regions, we invite you to the experience of authenticity with a heartfelt and masterful touch.
Meet the Tea & Incense Experts
Li Zeng
China National Certified Senior Tea Evaluator at Hangzhou Tea Research Institute since 2012. Senior Gu Qin teacher certified by Sichuan Music Academy.
Supervisor & Relationship at YUMM CHA
Yin Zhou Chen
The third generation successor of a century-old incense house in Taiwan. Over 20 years of incense making and education from Taiwan and Japan. Awarded incense maker in Taiwan and China.
Supervisor, Partner of YUMM CHA
Jun Hao Huang
Over 30 years of running a famous art & culture tea house in Taipei. One of the top Antique Yixing Clay pot collectors in the Taiwan area.
Supervisor, Partner of YUMM CHA.
Shu Tanaka
Japanese pottery experts and exporter. Years of experiences and extensive networks with the top award-winning artists in Japan. Moved to the Netherlands as of March 2024.
Japanese teawares partner with YUMM CHA
Lionel Lee
Taiwan specialty tea taster trained at Taiwan Tea and Beverage Research Station (TBRS). Tea and Incense lover background in Health Tech Start-up.
Project Lead, Ceremony Host at YUMM CHA.
Macey Tsang
Taiwan specialty tea taster trained at Taiwan Tea and Beverage Research Station (TBRS). Tea, Incense lover background in a Consumer Health and CPG brand management position.
Brand Experience Advisory at YUMM CHA
